If your business isn’t performing as well as you’d like, try taking your marketing efforts to Facebook! With very little effort, hardly any cost, and just a couple of minutes, you could have a fast and effective way to reach thousands of new customers. Learn how in the following article.
Sponsoring a contest can be a fantastic way to get more followers on Facebook. Take advantage of this great idea. Provide fans with coupons or even a product when they share or Like your page. Be sure that you do give people the prize or you may end up losing a few customers for not being honest.
You can build value for your Facebook campaign by using this platform to share exclusive content. Give some specific examples of the kind of exclusive content your subscribers have access to. You could for instance use Facebook to share some coupon codes or let your subscribers know about the new products you have not released yet.
No Facebook marketing campaign will succeed unless people see it, so you should concentrate on building a solid following first. Save your major marketing investments after you have built a base of a few thousand Facebook fans. When you hit that mark, your conversions will start happening rapidly.
Change the tab order on your Facebook business page. The tabs will be in vertical order on the left of the page to start with. Under your list of tabs is the “Edit” option. Use this to customize the order of the tabs outside of the Info and Wall tabs. This can help you create a better hierarchy of which tabs should be near the top or the bottom in order to have some stand out more than others.
Hold a giveaway to entice customers. This can be done if someone likes your page. It will not cost you much money, but the communication opportunity with customers is invaluable.
Make sure that you focus on quality when updating your page. People don’t want to be flooded with sales jargon or spam. Your updates ought to be entertaining, helpful, and educational. Facebook Insights can show you what successful updates look like.
Creating content for Facebook can be tedious and frustrating. If you have a Facebook business page, you need to post new content every single day to engage your audience. Can you afford this type of time commitment? If not, use targeted ads instead to bring your message to your target audience.
Never, ever, EVER pay for Facebook fans! Facebook can tell if your fans are engaged in your page or not, and the more fans you have who don’t check out your page, the worse your EdgeRank will be. You want fans who really are interested in your products, so let them come naturally.
As you’ve read, Facebook can do a lot for any business! Reaching previously untapped markets can now be achieved with the click of a mouse and for a fraction of the cost of traditional marketing methods. Start putting these tips to work for your business soon and watch how much of a difference a Facebook campaign can make!